TikTok business strategy: Why drilling down into narratives pays dividends and the power of curly hair creators

Posted by Emilie McMeekan in Analysis

4 weeks ago

Welcome to CORQ’s weekly analysis of how brands and content creators are using TikTok to garner attention, communicate with consumers and boost sales. Max Balegde X Bum Bumz Anyone who follows creator Max Balegde will know about his predilections and enthusiasms: the influencer is an open book about his love of crumpets, Disney paraphernalia, soft…

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