Case Study: How Gymshark has mastered the art of influencer marketing to drive revenue, engagement and a loyal audience

Posted by Lucinda Diamond in Influencer campaigns

4 months ago

Gymshark founder and CEO Ben Francis truly has it all - a £1billion company, a loyal group of friends and followers, and he recently tied the knot with his partner, Robin Gallant earlier this month. Having achieved this all before the age of 30, he’s the epitome of success and entrepreneurship.

There’s no doubt that Francis knows what he wants, and how to get it. It’s this determined mindset that’s made him a multi-millionaire.

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