The UK fragrances market’s revenue was valued at US $2.34 billion (£1.8 billion) in 2023 and is expected to grow 1.57% year-on-year (YOY) until 2028. Interestingly, it is estimated that 63% of sales are for non-luxury brands. In comparison, the global fragrances market was projected to reach US $58.27 billion (£45.85 billion) this year and…
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