Travel: Creators, consumers and campaigns, Q1 2024

This independent review of creator content about travel in Q1 2024 provides strategic data-driven direction for brands.

It also features four data charts:

  • The top 25 most engaging influencer travel ads from Q1 2024.
  • Cheat sheet of statistics on top creator travel adverts from Q1 2024.
  • The top 25 most engaging organic posts about travel from Q1 2024.
  • Cheat sheet of statistics on top organic travel content from Q1 2024.

Key findings include:

– 28% of the top travel adverts promoted specific experiences created by travel brands, taking their followers along to a unique event or day out through video content.

– The UK was the most covered destination in organic creator travel content followed by mainland Europe.

Additional reading:

This report is available exclusively to CORQ members. Login to download your copy now or find out more about accessing CORQ here.

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