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Sober Girl Society founder Millie Gooch on building a community and how brands can enter the sobriety conversation

In 2018, after seven months of sobriety, Millie Gooch started posting the content she had been looking for online. “I thought, I’ll just set it up and it’ll be a nice little community, maybe like 10 or 15 of us who could talk about not drinking, maybe meet up, go for a mocktail, and it...

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11 rugby players and enthusiasts to work with as the Rugby World Cup 2023 approaches

Despite being one of the UK’s most popular sports, in recent years, rugby has been struggling financially and World Rugby chief executive officer (CEO) Alan Gilpin estimates the coronavirus pandemic caused a £1 billion loss in revenue. The CEO of the Rugby Football Union, Bill Sweeney, also stressed the concerning state of the sport, claiming...

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Lemon8 explained: How the latest Instagram-Pinterest hybrid app works and insights from its top creator

Lemon8 is the newest app on the block aiming to inspire users and has garnered more than 17 million downloads globally since its launch, with Japan making up the largest market with 36.5% of the total downloads. Owned by Bytedance, TikTok’s parent company, Lemon8 caters to users’ interest in food, fashion, beauty, wellness and travel, and...

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